February 9, 2009

Speak up

a campaign for the DNA newspaper in Mumbai promoting people’s participation in social causes. both outdoor and press. the last one was an outdoor at the mahim crossing in Mumbai, which is perpetually jammed. we had some hard hitting lines on some strong issues, but the client thought they would be ‘controversial’. we had to stick to the noncontroversial issues. still a pretty good campaign as it probably did some good.
2006. Rediffusion DYR, Mumbai. other credits: Hemant Anant Jain, Nikhil Ketkar.


bilbo said...

loved the one about the rich and poor spitting alike. It is very annoying to see ppl roll down their car windows to throw their disposable plates and stuff on the roads or open the door at lights to spit. ewwwwww

Intricate Labyrinth said...

@ Digging for trees , reminds me of the lyrics of "big yellow taxi" by counting crows.

- They paved paradise and put up a parking lot.

Throw away the DDT , i dont care about the spots on my apples , leave me the bird and the bees.

Nice hoardings .

Deepak Singh Dogra said...

Thanks Bilbo and Ganesh.

Naman Saraiya said...


Deepak Singh Dogra said...

Thanks Naman.